Why thirty

Reporters used to end every story with -30-. It told the editor: that’s all, the story is complete. The mark likely comes from the telegraph, where 30 meant the end of a transmission.

News doesn’t end anymore. It became a feed, built to keep you scrolling, each headline a little louder than the last.

I built thirty to bring the ending back. One calm paper each morning: your town first, then the country and the world. Facts first, a line on why they matter, and a link to the reporting behind every story. A page for the kids, too.

Then it ends, never more than thirty minutes.

Read it with your coffee, then go live your life. Tomorrow there will be another, with exactly as much as you need.

—30—